Post by account_disabled on Feb 27, 2024 5:24:21 GMT -5
As part of the activities developed within the research project: “University volunteering in Mexico, as an Active Service Learning Model: Research and Teaching Proposals”, which is developed at the Faculty of Political and Social Sciences of the UNAM, we had the opportunity to present the presentation: “University volunteering in Ibero-America as a model of active service learning”, at the XVI Congress on Third Sector Research, held on September 5 and 6 at the Vasco de Quiroga University, campus, Morelia , which without a doubt, was a top-level academic meeting, where presentations, panels and keynote conferences, books and stands from various institutions dedicated to the study and strengthening of volunteering were presented. During the event, the awards ceremony for the XII Prize for Research on Civil Society was also held. This event coordinated by the Mexican Center for Philanthropy and the UVQ brought together a group of specialists, academics, members of various civil society organizations, volunteers, as well as public servants from the third sector. Through various topics, interesting debates and exchanges of ideas were developed, which undoubtedly enrich knowledge about the state of the art of volunteering in our country, emphasizing youth work: the role of universities in volunteering; experiences of civil society organizations and students; local entrepreneurship; youth participation in civil society organizations; analysis and measurement of volunteering, social entrepreneurship and experiences of civil society organizations in Michoacán, were, among others, the presentations that were presented. The keynote lectures were given by Christopher J. Einot, from Paul University, Chicago, with the title: “Profile of volunteering: social aspects that encourage volunteerism,” and by Serhat Karkayali, from Humbolt University, Berlin who presented: “The importance and contribution of volunteering in the refugee crisis in Europe.
The first master panel addressed the topic: The state New Zealand WhatsApp Number of volunteering in Latin America and Mexico, which was made up of Jaqueline Butcher, Director of the CIESC; Raúl Figueroa, Director of Satellite Accounts at INEGI; Jaime Ulloa, Founder of the Voluntary Work Association, Javier Urbano, Coordinator of the Master's Degree in Migration Studies at the UIA, moderated by Jorge Ttrengthen the RSU in the 180 higher education institutions that are members of the association. The presentation served as a framework to integrate ANUIES in the various research projects that are being developed in our country on university volunteering. As you can see, the event, rich in activities, also represents a great opportunity for those of us who are venturing into the study of university volunteering in Mexico, since it gives us the opportunity to interact with national and international experts, as well as with scholars of the subject. , social actors, university officials and public servants, who have a common objective: strengthening voluntary actions in Mexico. They will propose the FCPyS to host the Third Sector Research Congress in 2018 Dr. Miguel Ángel Márquez, Mtro. Carlos Chávez Becker, Manuel Polo and Emilio Guerra Díaz visited Dr. Ad the Mexican Alliance of Volunteering in promotion and encouragement of university volunteering. All of them were accompanied by doctors in sociology, Dr. Manuel Tomás and Dr. Luis Navarro who are in Mexico on an internship. Dr. Cuéllar Vázquez expressed her support for the First Latin American Symposium on University Volunteering event in August 2017 and proposed UNAM as the venue for the aforementioned research congress.Gender has always affected our purchasing decisions and this now extends to how we respond to online advertisements. Companies need to customize their social media strategies based on their type of customer to achieve the best results, and that includes, of course, communicating to men or women.
According to recent studies carried out by Pew, Exact Target and Nielsen, although many try to point out certain campaigns as sexist, the reality is that men and women are very different in tastes, emotions, feelings and even fears and concerns; Let's take a look at some of the findings: What topics do men react to? Cars Business Sports Action Sex What topics do women react to? Sentimental Family Real life situations Children Pets Volkswagen, a great example An example that could summarize the above is the extraordinary Volkswagen spot that portrays the everyday reality of a couple. In the advertisement we see, as the study indicates, a woman reacting based on her feelings and emotions in a real life situation. The male gender, for its part, is photographed through a pragmatic approach, getting out of his car, arriving home... Different approaches, true, but both are united in the essential concept of the message: safety . Of course, a brand that uses this type of advertising must be able to support what it communicates. In the case of Volkswagen there is no doubt, just visit the safety page on their site. In it we find pragmatic values, clearly built for them... security-volkswagen and emotional values, designed for them. volkswagen-advertising If a product is aimed at men, the pragmatic tone is more likely to resonate. If a product is aimed primarily at women, family, emotional situations and real life is indicated. In this framework, Volkswagen's marketing is an excellent example of balance. And how do men and women use social networks? The study results show that men are more likely to use social media for business solutions. Women use social media to stay in touch with friends, share photos, entertainment, and find information on how to get things done. On social media, men look for quick access to brand offers and information, and are more likely to use coupons and scan QR codes. In contrast, women ignore much of the digital advertising (including text ads) and focus on searching for meaningful information that matches their interests. Men and women also use smartphones differently Men focus on reading news, watching videos and using GPS (It is well known that they never ask for directions!) Women mainly use mobile phones for texting, sharing photos, and playing games.
The first master panel addressed the topic: The state New Zealand WhatsApp Number of volunteering in Latin America and Mexico, which was made up of Jaqueline Butcher, Director of the CIESC; Raúl Figueroa, Director of Satellite Accounts at INEGI; Jaime Ulloa, Founder of the Voluntary Work Association, Javier Urbano, Coordinator of the Master's Degree in Migration Studies at the UIA, moderated by Jorge Ttrengthen the RSU in the 180 higher education institutions that are members of the association. The presentation served as a framework to integrate ANUIES in the various research projects that are being developed in our country on university volunteering. As you can see, the event, rich in activities, also represents a great opportunity for those of us who are venturing into the study of university volunteering in Mexico, since it gives us the opportunity to interact with national and international experts, as well as with scholars of the subject. , social actors, university officials and public servants, who have a common objective: strengthening voluntary actions in Mexico. They will propose the FCPyS to host the Third Sector Research Congress in 2018 Dr. Miguel Ángel Márquez, Mtro. Carlos Chávez Becker, Manuel Polo and Emilio Guerra Díaz visited Dr. Ad the Mexican Alliance of Volunteering in promotion and encouragement of university volunteering. All of them were accompanied by doctors in sociology, Dr. Manuel Tomás and Dr. Luis Navarro who are in Mexico on an internship. Dr. Cuéllar Vázquez expressed her support for the First Latin American Symposium on University Volunteering event in August 2017 and proposed UNAM as the venue for the aforementioned research congress.Gender has always affected our purchasing decisions and this now extends to how we respond to online advertisements. Companies need to customize their social media strategies based on their type of customer to achieve the best results, and that includes, of course, communicating to men or women.
According to recent studies carried out by Pew, Exact Target and Nielsen, although many try to point out certain campaigns as sexist, the reality is that men and women are very different in tastes, emotions, feelings and even fears and concerns; Let's take a look at some of the findings: What topics do men react to? Cars Business Sports Action Sex What topics do women react to? Sentimental Family Real life situations Children Pets Volkswagen, a great example An example that could summarize the above is the extraordinary Volkswagen spot that portrays the everyday reality of a couple. In the advertisement we see, as the study indicates, a woman reacting based on her feelings and emotions in a real life situation. The male gender, for its part, is photographed through a pragmatic approach, getting out of his car, arriving home... Different approaches, true, but both are united in the essential concept of the message: safety . Of course, a brand that uses this type of advertising must be able to support what it communicates. In the case of Volkswagen there is no doubt, just visit the safety page on their site. In it we find pragmatic values, clearly built for them... security-volkswagen and emotional values, designed for them. volkswagen-advertising If a product is aimed at men, the pragmatic tone is more likely to resonate. If a product is aimed primarily at women, family, emotional situations and real life is indicated. In this framework, Volkswagen's marketing is an excellent example of balance. And how do men and women use social networks? The study results show that men are more likely to use social media for business solutions. Women use social media to stay in touch with friends, share photos, entertainment, and find information on how to get things done. On social media, men look for quick access to brand offers and information, and are more likely to use coupons and scan QR codes. In contrast, women ignore much of the digital advertising (including text ads) and focus on searching for meaningful information that matches their interests. Men and women also use smartphones differently Men focus on reading news, watching videos and using GPS (It is well known that they never ask for directions!) Women mainly use mobile phones for texting, sharing photos, and playing games.